• roy_hsu_bg2

    Multi-Channel Marketing, Digital Strategy, Creative Direction


About Roy Hsu

Roy is marketing and advertising professional with over 15 years experience in branding, digital strategy, creative direction and technology. Roy has experience in a wide variety of Fortune 500 companies ranging from American Express, Unilever, Hertz,  Maybelline to pharmaceuticals.


Roy has worked at agencies including Publicis Modem, Draft FCB, Ogilvy and Mather and is currently Roy is SVP of Digital at H4B Chelsea where he manages the UX, Content Strategy and creative.  He is deeply involved in implementation of multi-channel tactical programs, management and budgeting.


Roy is also a Photographer and active in the photography industry having served on the board of both the American Society of Media Photographers New York, and served as the volunteer President of the Stock Artists Alliance (SAA) in 2007.  As president of SAA, he developed PR strategy and release schedules, and represented SAA in public industry events, panel discussions, and with the press.


  • Brand Marketing
  • Creative Direction
  • Multi-channel marketing
  • UX/Content Strategy
  • Graphic Design
  • Digital Strategy

Awards Include

  • W3
  • RX Club
  • Webbys
  • International WebPage Awards
  • ECHO
  • Graphis

Press Coverage and Invterviews

  • SAA
  • Photometadata.org
  • Photo Distircit News (PDN)
  • Stock Asylum
  • American Society of Picture Professionals.

Speaking engagements

  • Boston Consulting Group
  • Imaging USA
  • Parson’s School of Design
  • City University of New York
  • Fashion Institute of Technology
  • PhotoShelter
  • School of the Visual Arts
  • Picture Arts Council of America
  • Photo Plus East



Please contact if interested consulting and speaking engagements or see my complete LinkedIn profile


Now for My Work


This is a sample of work from my portfolio. Due to the nature of the work, please request a private link to my entire portfolio.

Accounts include: American Express, Maybelline, Brooks Brothers, Genzyme, Alcon, Cialis, Simponi, Unilever, and more.

Contact to request a password to see my full portfolio


Goto Full Portfolio

Go ahead and contact me



Address: 125 N 10th Street, Apt N5F, Brooklyn, NY 11249 | 917-363-5292 | roy@royhsu.com


photo of Roy Hsu